My company has worked with around 60 partners and other business leaders in professional services firms across the UK over the last 6 months, helping them to use sites like LinkedIn to create new-business opportunities. Here are a couple of … Read full entry
Posts Tagged ‘professional services’
8
Dec
Don't sell anything….
Much as I use the term ‘empathy selling’, I don’t actually sell anything in terms of the common definition. I do things to try to demonstrate I have expertise in the areas in which I work and I meet new … Read full entry
21
Oct
Education is the key in the marketing of professional services – guest blog, Christine Black
Many professional services businesses spend a lot of time and money on marketing techniques, don’t get the results they are looking for and come to the conclusion that marketing does not work. In many cases the real problem is that … Read full entry
11
Oct
Professional services firms should look to the recruitment industry for help in winning work
I had lunch in Smiths of Smithfield, one of my favourite places in London, on Friday, with an old friend. It was great to catch up with her and she told me all the news about a group of our … Read full entry
