Blog Archives

I recently undertook a pole to find out people’s attitudes to a particular LinkedIn concept, the results of which have been fascinating.

I asked the following:

“Enforced customisation for the LinkedIn invitation default message so people have to explain … Read full entry

LinkedIn’s become incredibly busy this week and I am sure that’s because every day’s a Friday for a lot of people at this time of year. You might recognise some of the following as concepts I’ve championed over the last … Read full entry

LinkedIn super-users have been requesting more statistics and qualitative information about Groups’ memberships for some time and eventually, this function is here. When you click on to ‘Your Groups’, you may have noticed a bar chart has appeared next … Read full entry

Here’s a summary of the account management type work we’ve been helping clients with successfully. 

The Concept

Many organisations have shallow, narrow relationships with their customers, even those most important to them. Often, they have one key contact and … Read full entry

We’ve been working with a large business process outsourcing company recently to help them use LinkedIn to enhance their key account management programmes.

LinkedIn is almost certainly the most accurate source of worldwide ‘people’ data  in a B2B professional … Read full entry

Most people join LinkedIn Groups, scan the conversation on the discussion board or in the summary emails they receive (which, incidentally you MUST choose how often you wish to receive so they don’t become intrusive) and if there’s nothing … Read full entry

Your email address format automatically sends information to people who hear/see it. Here’s what email formats say to me:-

.com – good. International prospects?
.co.uk / .com.au / .ca etc – limited to your country, which can be fine, since … Read full entry

After blogging/moaning recently that LinkedIn’s been stripping services to free users since it listed on NYSE, a curious thing has happened.

I cited the ‘Who’s Viewed Your Profile’ section as being less useful since the recent changes were made. … Read full entry

So, I’ve been telling people for a long time that LinkedIn traffic surges on a Friday afternoon and if, as you should, you’re going to get involved in any discussions, send out connection requests or share any useful information, … Read full entry

As predicted by myself and my contacts at Grant Thornton, PwC and BDO around the time of LinkedIn’s flotation on NYSE, the free services are becoming restricted little by little.. Here’s the latest observation. The ‘Who’s Viewed My Profile’ … Read full entry